Home Treatment For Colic Search Engines Can’t Discern As Truth

April 22, 2008 – 2:39 pm
by Anne Agar

What makes me maintain that Search Engines are partly to blame for babies still crying with colic?

Colic soon causes a nightmare situation when it happens to a newborn baby. Before long, parents realise what all the crying is for and a lot of them, in this computer-driven society, turn to the search engines for helpful information because they want a home treatment for colic.

Give this a little thought and you’ll soon realise we all fall into this same trap and trust the search engines too much, whether we need a baby colic cure or something entirely different.

When we need information, baby or not, colic or not, whether it’s for a personal problem or to help someone else out, or because we need to write an article for publishing on a website, what do we do?

We do a search online, using the search engines we’ve grown to love! And nearly half of us choose Google for our searches. That’s so many of us all doing it that Google seems to be a verb now. We ‘Google’ stuff. It’s what bleary-eyed parents will do when wanting help with an effective colic cure.

The point is, we use the popular search engines and rapidly get pages presented to us. Pages full of choices which we can select from to read and glean information on our chosen subject. In many cases the chosen subject, which is thrust upon the searchers by circumstance, is a baby colic cure.

The problem with this is something I’ve just realised (maybe I’m a little slow) but for others who might be a little slow too, I’ll spell it out… All of the search engines are just software, nothing more. So if you do a search for information about your baby’s colic pains or any subject at all, they will find articles, websites, blogs or forums, where your words (known as keywords, the ones you used to do your search) are mentioned.

This programmed software, the search engines, can’t discern truth from mistakes or complete fiction.

Also they bring up some results from years ago. If it’s not up-to-date information then it’s quite possible that the article, item or comment is no longer true (if it ever was). Events could be happening, unknown to the writers which make old beliefs incorrect now. This seems to be the case with a remedy for baby’s colic.

This is worrying. Readers might not notice the date of the original article and just take it as present day information. This matters when a colicky baby needs a cure.

What seems to be happening a lot is quite worrying. Folk wanting or needing to write on colic cause and treatment or any subject at all, probably realise that their own knowledge is very limited, so they start by doing searches for more information!

Next, having read up on their subject, they use what they just learned to fill out their new piece of writing (taking care to change the words around and not to plagiarse.) In this way they make themselves seem to be an expert, which is not really true. This isn’t the absolute best situation for babies suffering from colic or the bleary-eyed parents trying to glean some facts.

Because of this, babies still have colic and people searching for help on other health issues can be misled by these happenings. It’s caused by inaccuracies and mistakes being repeated by article writers and then repeatedly shown in the search results by those engines we trust too much!

All the time the situation gets a bit worse because people are continually writing in blogs or writing content for their own website and they’re including the well established but not correct statements they’ve read on other websites. There are many thousands of sites where the subject of babies and colic is covered.

The mere fact that a statement is incorrect doesn’t mean it won’t be believed. If it’s printed and often shows up in search results online it starts to be believed and accepted. This is very often a real shame for anguished parents of a baby with colic.

One day a woman comes along and writes what she knows to be true, from experience, not just an opinion, but the facts about the cure for baby colic. What would be the result of that? If her keywords are picked up by the search engines her website might even be on page one but this is highly unlikely. It happened to me, I’m happy to say!

However, her lone voice stating the most helpful facts as she knows them, is in direct opposition to many other webites who are right up there on page one of the search results. Who is the reader likely to believe? She cannot be the first one to have been in this situation, trying to help and advise folk who find it hard to believe her.

I do feel that the search engines and their inability to discern are partly to blame for crying babies still suffering from colic.

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